Brand Identity · Kathmandu, Nepal

Power from the peaks.
Intelligence for the world.

Corewatt operates the world's first purpose-built AI datacenter infrastructure powered entirely by Himalayan hydroelectricity. No offsets. No compromise. Just clean, scalable compute — where the energy is extraordinary.

127MW hydro capacity

99.999% uptime SLA

0 carbon offsets required

01 · Brand Story

Where the mountains meet the machine.

Mission

The world's cleanest, most reliable AI infrastructure — powered by Nepal's abundant hydroelectric energy.

Vision

A future where AI scales without apology — computationally fearless and environmentally responsible.

Nepal sits at the roof of the world — ancient, powerful, and largely untapped. Beneath those glacial peaks flows something extraordinary: one of the world's most abundant reserves of clean hydroelectric energy.

Corewatt was born at this intersection. We didn't choose Nepal by accident. We chose it because of what it represents — raw, renewable power at scale, a land untouched by the carbon guilt of fossil-fuel infrastructure.

The name itself says it plainly: Core — the computational heart of AI. Watt — the clean, relentless energy that powers it.

02 · Core Values

Five non-negotiables.

v1.0 / 05

03 · Logo System

A mountain. A signal. One mark.

The Corewatt logomark evokes two simultaneous readings — a Himalayan peak rendered in geometric circuitry, and a waveform spike representing uptime, energy, and precision.

Primary Lockup

01 / 04

FULL LOCKUP · WORDMARK + MARK

Mark Only

APP ICONS · FAVICONS

Reversed

ON DARK / BRAND GRADIENT

Single-color

EMBROIDERY · ENGRAVING

Clear Space

Minimum clear space equals the height of the "C" in Corewatt on all sides.

Never Do

✕ Stretch or distort the logo.
✕ Place on backgrounds with < 3:1 contrast.
✕ Add drop shadows or glows.
✕ Recreate the wordmark in a different typeface.
✕ Electric Blue logo on Neon Green background.

04 · Color System

Seven colors. One climate.

Deep Slate dominates. Electric Blue leads the eye. Neon Green is reserved — it only lights up when sustainability or uptime is on the line.

Primary

Secondary

Gradient Recipes

Power Gradient

#1A2332 → #0A6EFF → #00F59B · 135°

Hero sections, key visuals.

Summit Gradient

#2E1F5E → #0A6EFF · 120°

Premium / enterprise tier.

Energy Pulse

#00C9B7 → #00F59B · 90°

Data viz, live metrics.

Usage Rules

● Deep Slate is dominant — minimum 40% of any composition.

● Electric Blue is the primary action color — guide the eye.

● Neon Green is reserved for energy, sustainability, uptime.

● Never use Neon Green as body text on white.

● Gradients flow dark → light. Energy always rises.

05 · Typography

Engineered letters. Human voice.

Display · Sora

Aa

Hero sections, campaign headlines, major section titles. Weight 700–800.

"The cleanest AI infrastructure on the planet."

Body · Inter

Aa

All running copy, interface, documentation. Weight 400 body, 500–600 UI.

Technical authority + natural clarity. We write like a scientist who grew up outdoors.

Data · JetBrains Mono

Aa

Server specs, uptime, technical metrics. Engineering-grade.

99.999% · 127MW · 0 offsets

Type Scale · Desktop

sentence case · tracking +0.08em on caps

Do

Short, declarative sentences for impact.
Lead with specificity — "127MW" not "significant power."
Active voice. Always.
Reference geography naturally — it's our story, not a tagline.

Don't